The United Synagogue of Conservative Judaism is the Conservative movement’s main organization for supporting Conservative Jewish communities in North America. USCJ supports Conservative communities on college campuses through a suborganization called KOACH. It seems that this is no longer a priority. In an article about the proposed plan to defund KOACH, here is the summary of the rationale:

While [Rabbi Steven Wernick’s] organization remains committed to serving college youth, it has over the last three years been “very aggressive in aligning budget, staff and governance with our vision and mission in a strategic way.” Faced with an aging membership, a long-term decline in membership and attendant financial challenges, the United Synagogue has been focusing on shoring up existing congregations, seeking to integrate the educational system and engage the next generation of leadership. (http://ejewishphilanthropy.com/wernick-koach-closing-its-non-strategic/)

There’s a bit of a problem with this statement. After significant, movement-wide discussion and work, in March 2011, the USCJ board voted on a strategic plan to define USCJ’s priorities. Section 4 of the strategic plan covers one of the core goals of USCJ, engaging the next generation of leadership. Among other priorities, they decided to engage young Jewish leaders in conversation, design new efforts to focus on the post college generation, and:

It is recognized that a continuing presence on campus for Conservative Judaism is vital to maintain the bridge between our high school students and the young adult post-college generation. It is not clear who should fund this effort and what the effort should look like. Since USCJ has been funding and administering the effort through Koach, in the short term USCJ should continue to do so in a highly focused and cost-efficient way. Simultaneously, USCJ should engage with college student leaders, and leaders of Conservative Judaism, to determine how best to work in partnership to ensure that the USCJ presence on the college campus not only remains but grows.

This paragraph was added after the first draft removed college outreach and public debate resulted in one of the few major changes to the plan between the draft and final versions. The strategic plan for USCJ states that college outreach, through KOACH until some other Conservative option is created, is a core function of USCJ.
While there are enthusiastic efforts focusing on preserving USCJ’s funding of KOACH (see http://www.savekoach.org), I don’t know enough to say whether the Conservative movement can do better than KOACH. Still, closing an existing program before starting a visioning and fundraising effort to create its replacement is a rather unorthodox way to engage college students and potential funders.
More broadly, USCJ has a core goal of engaging future leaders and nurturing new Conservative communities. Besides awarding a few microgrants though its new Young Adult Outreach, how has USCJ realigned its funds and human resources in the past year to address this core goal? If there were a string of engagement successes and healthy new efforts, I could see the USCJ board of directors considering whether KOACH is still a priority. Given the lack of other visible successes with engaging future leaders, abandoning a functional program without a clear replacement plan seems like a full abandonment of this core goal of USCJ.
When the USCJ board meets next week, instead of merely asking whether the approximately $23 million budget can spare around $200K for KOACH, they should be asking what happened to their strategic plan in the past year to prevent USCJ from funding something that was identified as a core effort. Given the pushback regarding KOACH just last year, this public discussion should have been initiated by USCJ months ago rather than in a news article based on leaked budget less than two weeks before the board’s budget vote. For the board to focus just on KOACH funding is to ignore the long-term planning, organizational, and communication issues that continue to plague USCJ even after its recent major reorganization.